VICE PRESIDENT, MARKETING & COMMUNICATIONS
INDIANAPOLIS MOTOR SPEEDWAY
Matt Mindrum serves as VP for Marketing and Communications at the Indianapolis Motor Speedway, leading promotional efforts at the Racing Capital of the World. He is responsible for advancing the IMS brand and promoting all IMS events, including the Indianapolis 500 and Brickyard 400.
Prior to joining IMS, Mindrum served in the same role at Butler University, leading campus-wide marketing and communications, community relations, and the Butler Arts Center. He also spent six years at Eli Lilly in various sales/marketing roles.
Mindrum has an MBA from Harvard Business School and a Bachelor of Music from Indiana University. He serves on the boards of the Indy Chamber, Indianapolis Opera, and Midtown Indy, and is a graduate of the Stanley K. Lacy Executive Leadership Series, Class XL.
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